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The Merchants of Cool

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Synopsis

"How businesses market to American teenagers, and the effect they have together on popular culture."

A documentary on the marketing of pop culture to Teenagers.

DocumentaryHistoryMusic
MediaMarketingAdvertising

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Frequently asked questions

What is The Merchants of Cool (2001) about?

A documentary on the marketing of pop culture to Teenagers.

Who stars in The Merchants of Cool?

The Merchants of Cool stars Douglas Rushkoff (Self), Christina Aguilera (Self), Greg Berlanti (Self), Jessica Biel (Self), Adam Carolla (Self). The film was directed by Barak Goodman.

How long is The Merchants of Cool?

The Merchants of Cool has a runtime of 55 min and premiered in 2001. It is rated G.

Where can I watch The Merchants of Cool?

Streaming availability for The Merchants of Cool changes by country and service. TasteRay tracks where it is available across Netflix, Prime Video, Disney+, Max, Apple TV+ and 50+ other platforms — the current options for your country are shown on this page.